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Detailing Miscellaneous

Miscellaneous detailing related content

Using social media marketing

Marketing is basic need when you have your own company. It helps to get your name out there, but also to attract new customers. Smart use of digital marketing can result in many new customers, which are all word-to-mouth candidates.

What is hydrophilic

Hydrophilic is the opposite of hydrophobic, which means that it is a property of a molecule that “attracts” water. No real attraction force is involved though. In general hydrophilic substances dissolve easily in water.

Polished cars stay cleaner

A polished car will stay cleaner for longer, and will in fact be much easier to clean, even without protection added. This is due to a surface that so smooth that dirt has less chance of getting caught in the microscopic hills and valleys.

The IDA

The IDA is the International Detailing Association, an American based association aimed at creating a standard for the detailing, valeting and car care industry by sharing information, networking between manufacturer, professionals and industry peers. IDA’s mission is stated as: Promoting the success and growth of the professional detailing community.

Wax before sealants, or sealants before wax

In the field of protection, there are generally 4 groups of products: wax, sealant, hybrid and coatings. These products can be combined, but with mixed results. Knowing what the properties of a product are will clarify the end result.

How do you do a testspot

A testspot is a small area where you try out different combinations of polish, polishing pads and even machines or techniques, to see what works best with the given situation.

How to schedule basic marketing activities

When you drive your own business, marketing is the thing you use to put your name out there and get new customers. It is a passive way of actively acquiring new customers. But how do you organize this for yourself?

What protection really does and mean

“Protection” is an often used term in the field of detailing and valeting. But it is not always clear to everybody what protection really means, and what it does. Protection is a term used to clarify that a product is designed to form a barrier between a surface and contaminants from outside.

How to remove pilling from carpet

Pilling, also referred to as “bobbles, fuzzing, shedding or hairs” are very small bobs on top of fabric. These are partly pulled fibers from the carpet that have clogged together to form a small ball of fibers that is stuck by a few fibers. These can make a piece of carpet looks very messy. Removing them is not difficult, but time consuming.

What is overspray

Overspray is caused by the mist that is created when spray painting a surface. The tiny paint particles are light enough to float around in the air, when they land they slowly start to harden and become overspray. Overspray can be removed safely in many cases.

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